Products - MICKEY
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Mickey Mouse has brought together more generations than any other animated character. No other character holds a similar place in the hearts and minds of fans across the world, both for his universal appeal and his ability to connect emotionally with generations. To date, Mickey Mouse has appeared in more than 120 animated short films and can now be seen in the short films Mickey's House and Mickey Mouse, and the SuperPilots on the Disney Channel. Not only has he inspired the most famous theme parks in the world, but he also stars in multiple productions around the world such as Disney On Ice and Disney Live! and continues to play his role as the icon of everything Disney embodies.
Mickey Mouse is fun, active, optimistic and he is also a natural leader. He awakens nostalgia in adults and represents positive values for children while entertaining audiences wherever he goes.
2018 marked the 90th anniversary of Mickey’s first appearance on Steamboat Willie on November 18, 1928. For this reason, different world celebrations took place this year, such as a special television program, The Largest Mickey Mouse Party in the World. It took place at the Disney Parks around the world, and there were many more events.